HOW THE ONE PERCENT FUND IS USED
100% of the money contributed to the OnePercent initiative will go directly to The Taylor Bennett Foundation.
Following an initial fundraising period of three months, we will appoint a board of trustees consisting of representatives from One Percent, Taylor Bennett Foundation, our partners and independent trustees from the industry, including People Like Us.
The money raised will then be allocated to the schemes and programmes detailed below, with proportional distribution decided by the Trustees.
We will then hold an annual partner summit to discuss what benefit the fund has had, and will send out a bi-annual newsletter to all supporters of One Percent.
THE PROGRAMMES
Expanding Taylor Bennett Foundation’s award-winning PR Training Programme
The Training programme is a full-time training course in Public Relations (PR) and Communications, designed to equip participants with the relevant knowledge, insights and skills to work in the PR and corporate communications industry.
The training programme is designed to directly address the need for greater ethnic diversity in the Public Relations (PR) and Communications industry and is open to graduates from a black, Asian and minority ethnic (BAME) background.
Pre-entry training bursaries
Applications will be accepted once per year, with candidates able to seek support with course fees for partner universities to study a PR qualification, travel and living costs, and additional expenses connected with specific needs such as disabilities (where applicable).
All applicants go through an initial short-listing process, with submissions considered by a panel of industry professionals and The Taylor Bennett Foundation board of Trustees. Short-listed candidates are then interviewed by a further panel of senior PRs, which will make recommendations to Taylor Bennett Foundation as to whether a bursary should be awarded.
Candidates must demonstrate that they are from a BAME background, that they have genuine financial need, and that they are committed to a career in PR. Applicants must be UK citizens that have been accepted to study a degree in PR at a partner university.
Access grants
Costs of travel to job interviews can be reclaimed where an approved applicant provides:
- Full itemised receipts;
- Evidence that the interview took place;
- Evidence that the interview was for a paid position;
- Evidence that the interview was for a PR role;
- Evidence that they are from a diverse/BAME background;
- Evidence of financial need.
Decisions on reimbursements will be made by Taylor Bennett Foundation. First-class travel will not be refunded. Car travel costs will be refunded on a formula of xx pence/mile, to be determined by Taylor Bennett Foundation.
Relocation costs up to £1,800 can be reclaimed where an approved applicant provides:
- Full itemised details of costs incurred or due to be paid;
- e.g. Deposit costs, moving costs etc
- Evidence that they have been offered a paid PR role requiring relocation;
- Evidence that they are from a diverse/BAME background;
- Evidence of financial need.
Reimbursements can be sought in relation to travel costs, rental deposits or other accommodation costs, and other necessary costs (eg computer, bicycle, required work clothing). Decisions on reimbursements will be made by the Taylor Bennett Foundation.
Expanding Taylor Bennett’s Summer Stars Programme
Helping to fund the hiring of a full-time employee within The Taylor Bennett Foundation to support the expansion of Taylor Bennett Foundation’s Summer Stars Programme.
The Summer Stars internship programme, which launched in 2018, offers paid internships with agencies and in-house communications teams for BAME students, graduates and school leavers (18+).
The Summer Stars programme kicks off with a three day PR & Communications bootcamp. The bootcamp consists of masterclasses which provide Summer Stars interns with the opportunity to build their knowledge of the industry before they begin their internships. Internships last a minimum of 4 weeks and interns should be paid for their time both at the bootcamp and for the duration of the placement.
Career development
Applicants may apply to undertake a course available through recognised bodies such as the PRCA / CIPR / Institute of Internal Communications, including qualifications, e-learning courses, webinars and in-person workshops/seminars.
Costs will be reimbursed or discounted where an approved applicant provides:
- Evidence that they are a working PR (staff or freelance);
- Evidence that they are from a diverse/BAME background;
- Evidence of financial need.
Decisions on reimbursements will be made by Taylor Bennett Foundation.
Education initiatives
Funding and supporting education initiatives, networking events and supporting joint events with People Like Us and Taylor Bennett Foundation.